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La Pineda Playa / News / Barcelona World

Following the agreement between the company and the group Investindustrial and Veremonte

PortAventura manages half the hotel rooms under BCN World



The theme park strengthens its role as an engine of family tourism
PortAventura gestionará hoteles de BCN World



Salou. Costa Dorada. 21 October 2013. Investindustrial , the owner of PortAventura , will manage half the hotel rooms under BCN World, following the agreement reached by the group Veremonte , driver of the macrocomplex . In an economic and business conference on Wednesday in Salou by Gresol Foundation , were given new details of the alliances that are forming the business framework that will shape the future of BCN World and where Carlo Bonomi said: "We will bring our two cents and each of the Portaventura Resorts will manage the hotel beds , in total about 3,000 of the 6,000 places provided " .

For his part, President of Veremonte , Xavier Adserà , considered PortAventura´s input very positive : " We got the family tour operator we needed to manage this part of business," he said , and explained as in the first of the resorts to be built will be a total of 1,600 hotel rooms, 500 of which will be held with investment from PortAventura and the ability to build 5 hotels , with a total supply of 3,000 hotel rooms . " We connect the park with the project and fits perfectly with BCN World" he added.

Pere Granados , Mayor of Salou , said that this macroproject business within the tourism " is great news for Salou , on the territory and the country " , adding : " PortAventura is a family tourism undisputed engine , capable of capturing much interest from a type of audience that already knows us . With these new investments we will be able to better position but do not forget that PortAventura currently manages 2,000 rooms that fit perfectly with the family holidays we have in Salou " . He also noted : "The most familiar part presented today plus others investors added to generate a framework that will make our country able to attract new tourists and always bearing in mind that a company who knows the product, knows the territory and is a prestigious international brand . " Also, the mayor emphasized the great colaboration that currently exists between the city of Salou and PortAventura . " We carry out projects to promote tourism jointly and relationships are very fluid ," he said . " Therefore, it is a great partner in this project that is in our territory."

With its entry into the project , leading the tourism offer to the family , PortAventura joins the three known investors : Meliá through its luxury brand 'ME' in the hotel sector of Value Retail in stores luxury , and Melco Entertainment in the area of ​​gambling and casinos. BCN World´s President , Xavier Adserà , reiterated that the project works will start during the first half of 2014 .



Tags: costa dorada, salou, casinos, hotels, bcn world, portaventura, bcn world, investindustrial veremonte, salou, hotel rooms
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