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Salou begins to act as Capital of Catalan Culture 2025

Salou begins to act as Capital of Catalan Culture 2025

On January 26, 2025, Salou officially began to act as Capital of Catalan Culture 2025, after taking over from Sabadell, which held the title during 2024. From this moment on, Salou is the cultural reference point of Catalonia and has 12 months ahead to strengthen its cultural role in various areas such as heritage, history, popular and traditional culture, and in different artistic expressions.

Salou, a destination of excellence for family tourism HOLA Família!

Salou, a destination of excellence for family tourism HOLA Família!

Salou has been awarded the certificate of family tourism destination “HOLA Família!” by the Catalan Tourism Agency, which recognises the excellence of the municipality's tourist offer, especially aimed at families. So much so that Salou meets 86% of the required requirements (31 out of 36), which makes the capital of the Costa Dorada one of the best family tourism destinations in the Mediterranean.

Salou with Catalonia as a World Region of Gastronomy

Salou with Catalonia as a World Region of Gastronomy

Catalonia aspires to become the World Region of Gastronomy in 2025 and the Salou City Council has given its support to this project, which with the name “SomGastronomia” wants to unite the agri-food, gastronomic and tourism sectors to create a high-quality wine-gastronomic tourism model. quality, regenerative and sustainable.

Salou, a pioneer in associating a perfume with a tourist destination

Salou, a pioneer in associating a perfume with a tourist destination

The municipality and tourist destination of Salou has again become a pioneer, and in this case it is linking the city with a perfume, Salou essence, which was presented during a large social event held in the city of Zaragoza with more than 200 guests.

Grupo Blaumar, sustainability and AI

The Blaumar Group studies applying AI to reinforce its commitment to sustainability

The Blaumar Group is a hotel chain with an outstanding track record in Salou, especially for its commitment to sustainability. With more than 30 years of experience in the sector, it is a pioneer in Tarragona in achieving the BREEAM® ES seal, which is added to its other environmental quality certifications. Now, it also explores how artificial intelligence (AI) can help more sustainable tourism.

Presentation of the Salou Gastronomic Agenda 2024

The Gastronomic Agenda of Salou 2024 brings proposals for the entire year

Under the Salou Food Experience brand, the Municipal Tourism Board and the Salou City Council have presented the Salou Gastronomic Agenda 2024, together with the Associació d'Empresaris d'Hostaleria de Salou (AEH)..

Salou, a tourist destination that surprises and grows

Salou, a tourist destination that surprises and grows even if it is not summer

“Salou is a municipality that never runs out. It surprises and never ceases to surprise.” With this sentence the mayor of Salou, Pere Granados, explains the good results achieved in the 2023 tourist season, which consolidate the municipality as the undisputed capital of the Costa Daurada and as one of the most important tourist destinations in Catalonia and Spain.

Saloucongress: smart tourism and sustainability

SalouCongress brings together national and international experts to discuss tourism and innovation

On November 10, 2023, the second edition of SalouCongress will be held an event dedicated to innovation in the tourism sector that will feature the participation of national and international experts to discuss about tourism, innovation, technology, talent and environmental, social and economical sustainability.

Salou, capital of Halloween on the Costa Daurada

Salou, capital of Halloween

After last year's success, Salou reaffirms itself as the Halloween capital of the Costa Daurada, with more than 100 establishments that participate in music, restaurant, festive entertainment and commercial activities around terror. Salouween awaits you between October 19 and 31, 2023.

The Mare Nostrum Esei Summer Cup hosts 200 soccers teams

The Mare Nostrum Esei Summer Cup hosts 200 soccer teams, 40 women's

From June 22 to 25, 2023, Salou will host the 12th edition of the Mare Nostrum Esei Summer Cup football tournament. 200 national and international teams of young people between the ages of 7 and 18 will participate, of which 40 are women's teams. This means the mobilization of some 4,000 people and between 10,000 and 12,000 overnight stays on the Costa Dorada.

Promotional video 'Salou is much more'

Salou welcomes 2023 with the promotional video 'Salou is much more'

Nature, history, culture, festivals, gastronomy, quality restaurants, high-level accommodation, facilities for all kinds of events, sports both outdoors and in suitable equipment, shopping, leisure, entertainment, beach, sun. All this and much more is in Salou, which has produced a promotional video so that everyone knows that Salou can be enjoyed all year round.

Economic, political and social sectors say Yes to Hard Rock

Economic, political and social sectors say Yes to Hard Rock

Representatives of the economic, political and social sectors of Camp de Tarragona and Terres de l'Ebre have presented a joint manifesto demanding the Generalitat's final approval of the Modification of the Urban Master Plan for the reorganization of the area of the Recreational and Tourist Center of Vila-seca and Salou, with the aim of enabling the development of Integrated Tourist Centers and the implementation of the Hard Rock project.

Salou holds a congress to promote the beach and the sun

Salou promotes a congress to value sun and beach tourism

Salou will host a congress on November 28 and 29 that aims to revalue sun and beach tourism and vindicate the importance of this sector

Salou filled Salou almost 100% the Todos los Santos bridge

Salou filled Salou almost 100% the Todos los Santos bridge

The November 1 bridge in Salou registered an average occupancy of 87% in the 45 tourist establishments that remained open, according to data from the Municipal Tourist Board. The Festival of October 30, the 'Salouween' and the high temperatures brought local and French tourism to Salou, mainly.

Salou invites visitors to save water

Faced with the widespread drought situation, the Salou Tourism Board invites visitors to save water through the "Bring memories, not water" campaign. Salou thus joins the initiative of the Generalitat de Catalunya and the Catalan Water Agency to raise awareness in the tourism sector of the need to save and reuse water.

Night of gastronomy, wine and music to say goodbye to summer

Gastronomy, wine and music night in September to say goodbye to summer

Salou proposes a first-class gastronomic festival that will take place on September 25, starting at 7:00 p.m. in the Torre Vella, to say goodbye to summer. This is Gastro Wine&Music 2022, a festival that will pair gastronomy, wines and cavas from 20 wineries, cocktails and music. Tickets are already on sale at a price of 65 euros per person.

San Juan: parties and verbenas on the beach

The festival of San Juan is ready to enjoy the summer solstice

With the summer solstice and the heat, the celebration of the festival of San Juan is one of the most popular traditions, and for this reason in Salou they already have bonfires, festivals and parties on the beach so that everyone can enjoy this Magic night. Check here the schedule and program of the party.

The Costa Daurada sponsors Manchester City for women's football

The Costa Daurada sponsors Manchester City for women

The Costa Daurada has reached a sponsorship agreement with the Manchester City women's football team in order to promote itself in the British market until June 2023. This agreement is part of the Joint Promotion Plan in which the Tourist Boards of the Provincial Council of Tarragona Costa Daurada, Salou, Cambrils and Vila-seca, together with the Tarragona Province Hospitality and Tourism Business Federation (FEHT).

Eat well in Salou with the gastronomic proposals of 2022

Eat well in Salou with the gastronomic proposals of 2022

Salou is positioning itself more and more strongly as an interesting gastronomic square due to the variety and quality of its proposals, collected in a gastronomic calendar with 12 activities to delight the palate throughout the year 2022. If you like to eat well, Salou is a safe bet. Write down in your diary the proposals that will be organized throughout the year.

Salou receives 6 million euros from the Next Generation

Salou receives € 6 million to be more sustainable, smarter and more seasonally adjusted

The Salou City Council has been working for a long time to renovate the tourist destination and turn it into an avant-garde destination, this is more sustainable, smarter thanks to digitization, and more seasonally adjusted. The proposal has been supported by Next Generation funds, through the Ministry of Industry, Commerce and Tourism, which will finance 6 million euros to make the project a reality.

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