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240 Back Home: the immense electronic festival coming to Salou

240 Back Home: the immense electronic festival coming to Salou

On August 29, Salou will host the electronic music festival 240 Back Home, created by electronic music brand 240KM/H.

Salou prepares for Festa al Cel 2026 from 18 to 20 September

Salou prepares to look to the sky again with Festa al Cel 2026

From 18 to 20 September, Salou's coastline will host the second edition of Festa al Cel Salou 2026, turning the city into a spectacular three-day aerial display.

Salou: Cultural Routes of Modernism and History

Salou: Modernism and Historical Memory to Recover the Past and Shape the Future

Salou is consolidating its cultural transformation through two itineraries that showcase a surprisingly rich historical heritage. The aim is to reduce seasonality and offer high-value experiences through the recovery and promotion of local heritage. Beyond positioning Salou as an innovative, high-quality tourist destination, this heritage has also become a source of pride for local residents.

Salou has the first smart pool in Catalonia of the EPIC network

Salou has the first smart pool in Catalonia of the EPIC network

The municipal swimming pool of Salou has released an advanced system of intelligent sensors that allows to monitor in real time the activity of the swimmers, reinforce the safety and the experience of the users, and make a more efficient management of the equipment. With this technology, Salou is the first municipality in Catalonia that integrates its pool in the Spanish Network of Connected Smart Swimming Pools (EPIC).

11M€ investment from the Next Generation to live better in Salou

Next Generation to live well in Salou all year round and during the holidays

In Salou you live well but you will still live better because the City of Salou has received 11 million euros, from the Next Generation Funds, to make a more sustainable and resilient municipality from the environmental, economic and social point of view. The projects for 2021 are already executed in 90% and those for 2023, in 45%.

When, how and where will be the Festa al Cel of Salou

It arrives Festa al Cel: the biggest show ever seen on the Costa Dorada

Salou is preparing to host the most important large-format show on the Costa Dorada: the Festa al Cel, which will take place on the weekend of 19, 20 and 21 September 2025. The participation of 20 civil and military air teams and formations is confirmed, and the attendance of more than 200,000 people is expected, who will be able to enjoy, free of charge, a unique air show in Spain with acrobatic patrols, combat aircraft, helicopters and historical aircraft from all over Europe.

Safer beaches with a new digital public address system

Safer beaches with a new digital public address system

The beaches and coves of Salou are safer with the implementation of a new digital public address system that replaces the analogue one that was previously in place. With the new system, bathers and users of the Camino de Costa (Camino de Ronda) will be able to access information in real time and communicate with the Local Police in case of emergency.

Switching on the lights and the Christmas tree

Music and colour at the Christmas lights switch-on

The Christmas lights switch-on is always a good time to enjoy Salou with the family, thanks to the music and colour show organised by the Town Hall. The chosen location is the central roundabout at the intersection of Barcelona Street and Via Roma, where a splendid 12-metre-high tree is installed, all made of LED lights, and crowned by a large star.

Opening of the Light Source and the Sources Cybernetic all year

Opening of the Light Source, Cyber Source and Salou Labyrinth

The ornamental fountains of Salou are one of the main attractions of the municipality from Easter until November. The Luminous Fountain, the Cyber Fountain and the Labyrinth are located along Paseo Jaume I and delight the young and old. Read on to see its main features and schedules during 2020.

Grupo Blaumar, sustainability and AI

The Blaumar Group studies applying AI to reinforce its commitment to sustainability

The Blaumar Group is a hotel chain with an outstanding track record in Salou, especially for its commitment to sustainability. With more than 30 years of experience in the sector, it is a pioneer in Tarragona in achieving the BREEAM® ES seal, which is added to its other environmental quality certifications. Now, it also explores how artificial intelligence (AI) can help more sustainable tourism.

Saloucongress: smart tourism and sustainability

SalouCongress brings together national and international experts to discuss tourism and innovation

On November 10, 2023, the second edition of SalouCongress will be held an event dedicated to innovation in the tourism sector that will feature the participation of national and international experts to discuss about tourism, innovation, technology, talent and environmental, social and economical sustainability.

Less cars in the urban core

Salou is committed to reducing the use of private cars on its streets

New urban mobility plan (PMUS) promoted by Salou City Council that promotes mobility on foot, by bicycle and by public transport.

The Hotel Blaumar reopens on April 1

Hotel Blaumar reopens more environmentally sustainable than ever

The Blaumar Hotel in Salou, the only one located on the Paseo Marítimo of the capital of the Costa Dorada, opens its doors on April 1 to welcome visitors and tourists, and especially the families that constitute its main public. This opening is marked by new measures aimed at making the hotel more sustainable and environmentally safe.

Salou: the commitment to leisure, entertainment and sustainability

Salou: the commitment to leisure and entertainment and sustainability

Salou has made a commitment to leisure and entertainment that has strategically positioned it as one of the most powerful tourist destinations in the Mediterranean and, in addition, it works to face the future of digitization and modernization and to preserve natural values and sustainability. of its landscape. These are the main ideas behind the proclamation of the Salou Festival that was delivered by Francisco Javier García Cuenca, president of the Instituto Tecnológico Hotelero, from Alicante.

The 5G Area of Camp de Tarragona includes Salou

The 5G Area of Camp de Tarragona includes Salou

The 5G Strategy of the Generalitat de Catalunya, aimed at promoting this technology in Catalonia, includes the creation of various 5G areas. One of them will be that of Camp de Tarragona and will include Salou, so that the municipality will benefit from the projects and activities that will be carried out to develop new value-added digital products and services around 5G.

New app Parking in Salou with a super reduced price for residents

New app Parking in Salou with a super reduced price for residents

Parking in Salou is easier with the new mobile application of the Salou City Council called Parking, as it allows you to pay only for the time used without having to go to the parking meter. In addition, the app offers a super reduced price for residents, of only 5 cents an hour.

Salou, better than ever. Wellness km0

Salou, better than ever. Wellness km0

Salou, better than ever, is the slogan of the new campaign that the Salou Tourism Board will launch to attract visitors again. The campaign will target local markets to promote the accommodation, catering and commerce sector, and it will also do so by involving citizens

Sensors for counting bathers and controlling access to beaches

Sensors on the beaches will count people in the sand in real time

This June 2020, the capacity control system for the beaches of Salou begins to operate, consisting of the installation of 22 intelligent sensors on 8 beaches and coves in the capital of the Costa Dorada. In this way the City Council wants to comply with the regulations for counting and controlling access to the beaches to ensure compliance with the 2m distance due to COVID 19.

Online courses for commerce, services and hospitality

Online courses for commerce, services and hospitality in Salou

Within the framework of the Salou Economic Reactivation Plan created as a result of the crisis by COVID19, the Economic Dynamization area of the City Council has promoted a new set of online training programs for the Program to Help Digital and Technological Transformation.

Commission to revive the economy, trade and business

A commission is created to revive Salou's economy, commerce and business

Salou has established an Economic Revitalization Commission, which aims to maintain and reactivate Salou's economy, commerce and businesses, and avoid the destruction of jobs, in the face of the socioeconomic crisis caused by the COVID 19 health crisis.

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Craft Market throughout the summer in Salou on the Catalan farmhouse

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