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URV launches an interactive accessibility map, Salou

Salou's beaches and coves featured in an accessible Costa Daurada map

Salou's beaches and coves, including Llevant beach, Ponent beach, Capellans beach and Crancs cove, now have detailed accessibility information available thanks to a new interactive map.

Salou kicks off the 2026 Nits Daurades Festival

Salou kicks off the 2026 Nits Daurades Festival

Salou officially launched the 2026 edition of the Nits Daurades on Saturday, 1 August 2026, with the institutional opening ceremony held in the gardens of Xalet Torremar.

Salou Sport: the New Benchmark for Sports Tourism in the Mediterranean

The Salou Sport brand, launched by the Salou Municipal Tourism Board, has been established to consolidate the municipality as the leading sports destination in the Mediterranean. This strategic positioning is built upon three pillars: elite infrastructure, a privileged climate, and an extensive calendar featuring more than 200 annual sporting events. The objective: to deseasonalize tourism and promote sustainable economic activity 365 days a year.

Salou has the first smart pool in Catalonia of the EPIC network

Salou has the first smart pool in Catalonia of the EPIC network

The municipal swimming pool of Salou has released an advanced system of intelligent sensors that allows to monitor in real time the activity of the swimmers, reinforce the safety and the experience of the users, and make a more efficient management of the equipment. With this technology, Salou is the first municipality in Catalonia that integrates its pool in the Spanish Network of Connected Smart Swimming Pools (EPIC).

Music Festival the Festiuet of Salou

On 17 and 18 July 2026, the Festiuet arrives

After the success of last year, with 31,000 attendees, Salou returns to host the Festiuet on July 17 and 18, 2026, a music festival with the most successful groups of Catalan music and spanish pop in recent years such as La Gossa Sorda, Leire Martinez, La Fúmiga, Figa Flawas, The Tyets, Ginestà, Els Pets, Buhos or Lax'n'Bust, among others.

Salou and PortAventura World, together at FITUR 2026

Salou and PortAventura will be promoted jointly at FITUR 2026

The City Council of Salou and PortAventura World have made public the agreement to present jointly at the tourism fair in Madrid, FITUR, a large format event that highlights the Mediterranean identity of Salou and to present the novelties for the next season of PortAventura World. The event “Mediterranean Heritage, unforgettable experiences” will be on January 20, 2026.

Salou Sustainable Tourism Awards

Called the Sustainable Tourism Awards aimed at young people in Salou

Coinciding with World Tourism Day, which is September 27, the City Council has announced the call for the Sustainable Tourism Awards of Salou, which is aimed at young people registered in the municipality who are students of 3rd and 4th ESO, Baccalaureate or training cycles.

11M€ investment from the Next Generation to live better in Salou

Next Generation to live well in Salou all year round and during the holidays

In Salou you live well but you will still live better because the City of Salou has received 11 million euros, from the Next Generation Funds, to make a more sustainable and resilient municipality from the environmental, economic and social point of view. The projects for 2021 are already executed in 90% and those for 2023, in 45%.

More sustainable, safe and healthy beaches

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The sea, the beach, the sun and the sea breeze are desired in summer to enjoy the holidays and the moments of leisure and rest. But that is not enough. That is why the municipality of Salou has been working for a long time to go to the beach is an unforgettable experience, thanks to the protection of the natural environment and the services offered. That is why the beaches of Salou are sustainable, safe and healthy beaches, and that is why they are unique.

Nits Daurades highlights the model and successful tourism of Salou

The proclamation of Nits Daurades highlights the model and successful tourism of Salou

"Salou has a model tourism, capable of adapting to new demands." With these words the preacher of the Nits Daurades de Salou 2025, the Minister of Business and Labor of the Generalitat de Catalunya, Miquel Sàmper, has highlighted the leadership of the municipality in the main economic sector of the country.

"Salou, a Sea of Culture", wins the souvenir contest.

"Salou, a Sea of Culture", winning proposal of the SouvenirArt contest

A small book titled Salou, a Sea of Culture has been the winning proposal of the SouvenirArt contest, organized for the first time by the Salou-Costa Daurada Tourism Innovation and Research Chair, with the collaboration of the Tarragona Provincial Council and the Salou Town Council. The author of the new souvenir is Muntsa Sucarrats, from Olesa de Montserrat, a graphic designer and art director.

Salou, a destination of excellence for family tourism HOLA Família!

Salou, a destination of excellence for family tourism HOLA Família!

Salou has been awarded the certificate of family tourism destination “HOLA Família!” by the Catalan Tourism Agency, which recognises the excellence of the municipality's tourist offer, especially aimed at families. So much so that Salou meets 86% of the required requirements (31 out of 36), which makes the capital of the Costa Dorada one of the best family tourism destinations in the Mediterranean.

Salou will have 2,000 new parking spaces

Salou will have 2,000 new parking spaces

Salou wants to make the stay easier for both its residents and the thousands of tourists it receives throughout the year. And to do this, it is implementing an urban transformation plan that will increase the number of parking spaces on its streets to reach 4,200 in two years.

Saloucongress: smart tourism and sustainability

SalouCongress brings together national and international experts to discuss tourism and innovation

On November 10, 2023, the second edition of SalouCongress will be held an event dedicated to innovation in the tourism sector that will feature the participation of national and international experts to discuss about tourism, innovation, technology, talent and environmental, social and economical sustainability.

In October, the second phase of remodeling of Carles Buïgas street

In October, the second phase of remodeling of Carles Buïgas street begins

The second phase of the remodeling works on Carles Buïgas Street in Salou, one of the main commercial arteries of the capital of the Costa Dorada, is scheduled to begin in October 2023. The action will focus on the 700 meters of the avenue between Murillo Street and Torremolinos Street.

Salou receives 6 million euros from the Next Generation

Salou receives € 6 million to be more sustainable, smarter and more seasonally adjusted

The Salou City Council has been working for a long time to renovate the tourist destination and turn it into an avant-garde destination, this is more sustainable, smarter thanks to digitization, and more seasonally adjusted. The proposal has been supported by Next Generation funds, through the Ministry of Industry, Commerce and Tourism, which will finance 6 million euros to make the project a reality.

Salou, better than ever. Wellness km0

Salou, better than ever. Wellness km0

Salou, better than ever, is the slogan of the new campaign that the Salou Tourism Board will launch to attract visitors again. The campaign will target local markets to promote the accommodation, catering and commerce sector, and it will also do so by involving citizens

Salou renews the Blue Flag on the Llevant and Capellans beaches

Salou renews the Blue Flag on the Llevant and Capellans beaches

The Llevant and Capellans beaches in Salou have once again revalidated the Blue Flag award, as an environmental recognition of the quality they offer to swimmers. In addition, this year 2020, to get the Blue Flag, it was also necessary to prove compliance with hygiene standards and social distancing.

Salon "Construïm futur" on intelligent and sustainable construction

Salon "Construïm futur" on intelligent and sustainable construction

On February 20, from 9.30 a.m. to 2 p.m., the Sala Europa Auditorium Theater in Salou (TAS) will host the “Construïm futur” Hall to discuss proposals for the future of intelligent real estate construction, from the technological point of view, and environmentally sustainable.

Salou works to be a sustainable tourist destination

Salou works to be a sustainable tourist destination

Salou, the capital of the Costa Dorada has a plan and an objective: to become a sustainable tourist destination. To achieve this, the municipality will work this year to execute the actions that will make it an Intelligent Tourist Destination (DTI) and will deepen the seasonality. This was explained by the mayor of Salou, Pere Granados, when taking stock of the 2019 season.

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